Which of the following is NOT part of the four Ps?

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Multiple Choice

Which of the following is NOT part of the four Ps?

Explanation:
The marketing mix is traditionally built around four elements: Product, Price, Place, and Promotion. People isn’t part of that core set. It’s more associated with service delivery and is sometimes included in the extended framework of seven Ps, along with Process and Physical Evidence. So, the option that doesn’t fit the four Ps is People. The other choices—Product, Place, and Price—are indeed elements of the classic four Ps, shaping what you offer, where you sell it, and how you price it.

The marketing mix is traditionally built around four elements: Product, Price, Place, and Promotion. People isn’t part of that core set. It’s more associated with service delivery and is sometimes included in the extended framework of seven Ps, along with Process and Physical Evidence. So, the option that doesn’t fit the four Ps is People. The other choices—Product, Place, and Price—are indeed elements of the classic four Ps, shaping what you offer, where you sell it, and how you price it.

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